Expert Tips, Stories and Articles From April Beach, Very Well Vetted Friends and Status Quo Disruptors
But sometimes that's not enough, and to move our business on and more importantly up, we have to move into a 'Becoming known' strategy.
Here are 3 questions to get you started;
1. What do you want to be known for?
2. Why? What's the strategy?
3. Who do you need to be known to?
What do you want to be known for?
What does the next level of your business look like? and what is your role? are you wanting to move into a CEO role or are you wanting to pivot into a different area?
Why? What is the strategy?
What are we trying to accomplish? what changes do you want to make in your role or within your systems and strategies? Are you wanting to make a new offer and be known for this new thing?
Lead magnets for your business are nothing new but trends in what actually works to attract today's audience is always changing.
You need to ensure that you are up to date with what's working to allow your business to continuously generate amazing high-quality leads towards your ideal clients.
First, let's clarify, what a lead magnet is - something of high value that you give away for free in exchange for a person's contact details or other information.
We call it a lead magnet because its purpose is to literally magnetize leads to your business and get potential clients to come to you.
What is working right now are customized and curated high value, low time lead magnets, and here are a few ideas of how that might look;
Think quick accomplishments or challenges, maybe something with group interaction - keep people entertained, have them laugh or feel good, allow them to be part of...
Small businesses are searching for help, and due to our new coronavirus economy, the world has seen an entire shift.
People are noticing all the online opportunities and they are vast. Pivoting to offer online services now is strategic and smart.
I’ve been consulting entrepreneurs, small businesses and corporations to create and launch digital online services for over 12 years, and I want you to understand that online services are not default or second best.
They’re a smart way to grow your business, reach more people, grow your profit, and expand your company’s capacity.
This article is meant to do the following:
1. Open your eyes and open the doors to your online business opportunities
2. Help you choose how you’ll offer services online
3. Give you the steps to get started
There are so many options to serve your clients online, but the choices can be overwhelming and it’s hard to know where to start.
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